Overlooked Society Brand Photoshoot March 2023

Overlooked Society is a brand dedicated to championing sustainable fashion, designed to instill a sense of empowerment and confidence in its clientele. The brand strives to not only provide quality clothing, but aspires to cultivate a community that actively promotes self-care, positivity, and overall well-being among it's customers.

I took charge of recruiting models, collaborated closely with the brand owner, and assumed leadership in both creative direction and photography, resulting in the creation of compelling content.

This opportunity served as a catalyst for me to explore new realms of creativity and collaborate with a team to craft engaging content tailored to our target audience. It underscored the critical importance of effective communication, strategic planning, and creative execution in developing impactful marketing and social media materials.

Overall, this experience was not only professionally enriching but also personally rewarding, enabling me to expand my skillset and forge meaningful connections within my local community.